STI Foundation

Ski resorts know very little about their own customers, operate with high fixed costs and face enormous visitor fluctuations due to external factors such as weather, weekdays or seasonality. With an ideal interplay of Dynamic Pricing, Data Analytics & Online Marketing, Skinow offers ski resorts an integrated digital solution (SaaS) to sustainably improve their business. Our Dynamic Pricing Algorithm takes several external factors into account and is implemented both online and offline (cash desks) at a fully automated base. By doing so, skiers profit from a better cost-benefit-ratio while ski resorts benefit from an increased revenue potential. With our Data Analytics service, we provide valuable knowledge for ski resorts through our Business Intelligence Dashboard.

The financial support granted by the STI Foundation in 2018 is used to execute the IT development and integration of our Software Service and helps Pricenow to successfully expand within its markets.